Rhiannon Barry is a South-London-born-and-raised stylist, costume designer, and vintage collector, working across commercials, music videos, short films, and editorial projects, now living between London and Lisbon. The unique, statement looks she crafts are an expression of the diverse cultures and communities of her upbringing. Transfusing influences from the UK music scene with London street style looks and high-fashion vintage aesthetics, Rhiannon has created a distinct and much sought-after stylistic legacy in her work. Collaborating with global names such as Ed Sheeran, Cardi B, Burberry and Nike, and featured in publications such as Grazia, Vice, and The Face, Rhiannon has gained vast traction for her skilful fashion sourcing, cultural influence and creative vision.

 

Rhiannon began her journey as co-owner of the iconic fashion institution Wavey Garms, a vintage streetwear project which grew out of the late 90s and early noughties London rave scene. Fusing together music, fashion, and youth culture, Wavey Garms garnered a cult following in the UK and beyond, hailed by The Guardian as 'the UK’s most influential fashion site'. Wavey Garms was cemented as its own iconic London subculture, changing the fashionscape of the city’s streets. Following the brand’s success, Rhiannon established Ninety Fly, a Peckham-based, expansive archive of rare pieces and hard-to-find gems from fashion’s most coveted names - think pre-owned 90s Gianni Versace meets 00s Avirex jackets. Championing brands such as Moschino and Gucci, Ninety Fly has been described as ‘a Mecca for those seeking out rare off-key looks, or much feted streetwear’. These rare pieces are used in Rhiannon’s styling work, as well as being loaned out for era-defining documentaries, editorials, films, red-carpet looks and more.

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CLIENTS

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Ed Sheeran, Ellie Goulding, Rico Nasty, Dizzee Rascal, Sita Abellan, Aitch, Raye, Cardi B, Greentea Peng, Eliza Rose, Nike, Avirex, Kurt Geiger, Umbro, Reebok, Coach, Eckho, ACG, Pepsi​